Putting Web Analytics Together with Enterprise Systems
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| Forum | Topics | Posts | Last post |
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OmnitureExamines how Omniture connects with other customer databases. |
2 | 2 | 2007-10-27 09:21:48 by Jacques Warren |
WebTrendsExamines how WebTrends connects with other customer databases. |
3 | 8 | 2007-10-18 08:11:59 by Jacques Warren |
CoremetricsExamines how Coremetrics connects with other customer databases. |
1 | 1 | 2007-05-05 14:47:37 by Jacques Warren |
UnicaHow Unica integrates its new acquisition NetTracker, now named Affinium netInsight, withni their EMM suite. |
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ExperianExamines how Experian integrates Web Analytics to their offering, especially since the Hitwise acquisition. |
1 | 1 | 2007-04-21 11:59:15 by Jacques Warren |
Business ObjectsExamines integration of Web data in Business Objects. |
1 | 1 | 2007-05-15 07:50:41 by Jacques Warren |
CognosExamines integration of Web data in Cognos |
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Micro StrategyExamines integration of Web data in Micro Strategy. |
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SASExamines integration of Web data in SAS. |
1 | 1 | 2007-06-26 17:33:36 by Jacques Warren |
SPSSExamines integration of Web data in SPSS. |
2 | 4 | 2007-05-19 07:45:41 by Jacques Warren |
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Email Databases AnalyticsExamines how email marketers analyze their email marketing efficiency. |
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iPerceptionsHow iPerceptions contribute to understanding web behaviors |
1 | 2 | 2007-05-26 15:42:34 by Jacques Warren |
Foresee ResultsHow Foresee Results adds to web behavior analysis. |
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Survey ApplicationsHow surveys add to the complete portrait of customers behaviors |
2 | 2 | 2008-04-03 09:51:44 by Jacques Warren |
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Interviews with seasoned practioners: June DershewitzFirst of the practioner interviews series. July 2007 |
1 | 1 | 2007-08-04 10:23:56 by Jacques Warren |
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| 1 | 1 | 2008-04-06 23:57:46 by Jacques Warren |
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Multichannel and Database marketing AnalysisMajor Works in those fields. Please, don't hesitate to add any titles you think should be there. |
1 | 1 | 2008-01-17 22:21:26 by Jacques Warren |
Web Analytics Books & Major White PapersBooks and important white papers (PDF, etc.) about Web Analytics in general, not necessarily about how data integration (heck, there are none yet!) |
1 | 1 | 2008-01-17 22:36:21 by Jacques Warren |
Principia MathematicaBooks on the application of mathematics in everyday life. Many of those ideas will have fascinating applications in marketing. |
1 | 1 | 2008-01-20 20:41:02 by Jacques Warren |